Why there is no catalogue “cool roof price”
The price of a reflective roof, or cool roof rate, is expressed per m², like that of waterproofing or insulation. But announcing a single rate would be lying by omission: the same PrimaTherm® system, applied in four layers, does not require the same preparation on a sound pre-coated steel deck and on a twenty-year-old bitumen membrane, nor the same logistics on a single-storey warehouse and on an office tower in a city centre. A cool roof is therefore priced roof by roof. What we can describe precisely is what makes the price vary, what a quote contains, and what the incentives take off it.
The Hélios range in 2026: from 25 to 35 € excl. VAT per m²
For an application by our teams, expect from 25 to 35 € excl. VAT per m² of roof treated, supply and application of the PrimaTherm® system in four layers included, with standard surface preparation, thickness checks, infrared handover measurements and the as-built file. The bottom of the range corresponds to a large, sound and accessible steel-deck roof; the top, to a modest area, a membrane needing repairs or a constrained site. Beyond a few thousand m², the price is set on quotation: fixed costs are diluted and the price per m² decreases. This range is exclusive of incentives and of tax; VAT is 10 % on French homes over two years old and 20 % elsewhere.
What drives the price of a cool roof per m²
1. The area
This is the first factor, and it works against intuition: the larger the roof, the lower the price per m². Part of the cost is fixed, whatever the area: travel and accommodation of the team, site set-up, safety and marking, checks and handover file. On 500 m², these items weigh heavily; on 6,000 m², they are diluted. The cost of the products, on the other hand, is proportional to the area and to the coverage rate of the roof type.
2. The roof type and its preparation
Steel deck is the most economical roof type: smooth, it uses less primer (10 m²/L) and cleans quickly. Bitumen membrane is more absorbent (primer at 6 m²/L) and often require localised waterproofing repairs before treatment. EPDM is treated after an adhesion diagnosis. A PVC membrane is only treated after ten years in place, with a specific adhesion base coat, which raises the products item. Fibre cement is only treated if asbestos-free. The condition of the surface counts as much as its nature: moss, cracks, damaged upstands or equipment to be removed are paid for in hours of preparation.
3. Access and height
Our method without lifting equipment — drums and machines on the ground and hoses on the roof — removes the crane and the road closure that weigh on other sites. What remains is access to the roof (caged ladder, hatch, aerial work platform), the height, which determines the length of the hoses and the safety measures, and the organisation on a site in operation: phasing by zones, prevention plan, site clearances. A secured aerospace or rail site requires more administrative preparation than an isolated warehouse.
4. Singular points
Rooflights to be treated with PrimaTherm® LT lacquer, parapets and upstands, outlets, equipment bases, walkways to be marked out, photovoltaic cables and supports to be protected: each singular point adds cutting-in and protection time. A bare 5,000 m² roof is treated faster than a 3,000 m² roof cluttered with air handling units.
5. The time of year and the weather
The application requires a window between 12 and 35 °C, with no rain within four hours and above the dew point. In spring and autumn, it is wide; at the height of summer in the South, it means working early in the morning. A grouped intervention on several buildings or several sites of the same client reduces fixed costs.
What a Hélios quote contains
A cool roof coating quote worthy of the name reads line by line. Ours includes:
- the joint measurement, by satellite and then on site, which sets the area actually treated;
- the preparation of the surface: low- or medium-pressure cleaning, anti-moss treatment if necessary, localised waterproofing repairs, protection of equipment and air intakes;
- the PrimaTherm® system in four layers with the quantities per product: PH169 primer, PH107 reflective base coat in two passes, PH107TCL topcoat, and LT lacquer for the rooflights where applicable;
- labour and safety: team, accommodation beyond 250 km, prevention plan, collective protection;
- checks and handover: wet-film thickness checks, infrared measurements before and after, monitoring sheet, as-built file;
- the guarantees: professional liability and ten-year (décennale) insurance certificate attached, one-year completion guarantee (garantie de parfait achèvement);
- separately, the incentives that can be mobilised and their estimated amount, and the recommended maintenance plan.
The performance values are not negotiable: 95 % solar reflectance, emissivity 0.89, SRI 120, Broof(t3) fire rating, test reports attached. The details of the system are on the cool roof coating page and the reports on the certifications page.
What the incentives change in the price
CEE premium. Sheet BAT-EN-112 of the French energy-savings certificates (CEE) rewards the reflective roof coating of commercial tertiary buildings whose volume is heated and cooled by a heat pump: 160 kWh cumac per m² in French climate zone H1, 170 in H2, 270 in H3, valued at the price of the certificates set before the works by the obligated party or its delegate. The calculation method is detailed in our article on the CEE cool roof premium (in French). It does not apply as such to a non-air-conditioned warehouse, a factory or a sports hall.
French Green Fund (Fonds Vert). Local authorities can finance the summer comfort of their buildings, under conditions and as part of a comprehensive renovation; our article on the 2026 Green Fund for public buildings (in French) gives the details.
Reduced 10 % VAT. For residential buildings and French homes over two years old, supply and application benefit from the reduced rate. MaPrimeRénov’ does not cover cool roofs. Everything is summarised in our incentives guide.
Price and profitability: what the m² brings in
The price only makes sense in relation to what it avoids. On an air-conditioned building, air-conditioning consumption falls by up to 40 % depending on the climate zone and the insulation; in zone H3, the observed range is 25 to 40 %, and the return on investment is generally between 3 and 5 years. On a non-air-conditioned building, the gain is the comfort of the teams, the protection of goods and waterproofing that ages more slowly — an item whose complete replacement costs several times the price of a cool roof. Our profitability and ROI page details the calculation method, and our comparison of cool roof versus air conditioning (in French) puts the two solutions side by side. The simulator (in French) gives the thermal potential of your roof in two minutes, with no contact details required.
And for a house or a small area?
Below 500 m², the cost of mobilising a team weighs too heavily in relation to the products. The PrimaTherm® online shop (in French) sells the four-layer pack calculated for your area, to be applied yourself with a roller, with the application guide: the price is then limited to the buckets — PH169 primer 10 L at 309 € incl. VAT, PH107 reflective base coat 15 L at 256 € incl. VAT, PH107TCL topcoat 10 L at 454 € incl. VAT — with free delivery in mainland France. For a residential building under co-ownership, the free study prices the application by our teams, reduced 10 % VAT included.
How to obtain a precise cool roof quote within 48 h
- Describe your building in two minutes: approximate area, building type, postcode. Request the free roof study.
- Receive within 48 h the satellite measurement, the identification of the roof type, the thermal potential and the pre-qualification of the incentives.
- Technical visit: adhesion, condition of the surface, access, singular points, site constraints.
- Line-by-line quote, incentives deducted, schedule, guarantees. No commitment, no catalogue price.
We also say when a cool roof is not the right answer: waterproofing at the end of its life, asbestos-cement, recent PVC membrane. The quote commits only us.
Frequently asked questions
How much does a cool roof cost per m²?
Supply and application by our teams: from 25 to 35 € excl. VAT per m² depending on the area (the larger it is, the lower the unit price), the roof type and its preparation, access and height, singular points and the time of year. Large areas are priced on quotation, at a decreasing price per m². We publish this range, not a price list: every roof is priced after a satellite measurement and a visit, and the quote details each item. The free study request is answered within 48 h.
What does a Hélios cool roof coating quote include?
The joint measurement, the preparation of the surface (cleaning, localised repairs), the PrimaTherm® system in four layers with the quantities per product, labour and safety, protection of equipment, thickness checks, infrared handover measurements, the as-built file and the ten-year (décennale) insurance certificate. The incentives that can be mobilised and their estimated amount are shown separately.
Why does the price fall with the area?
Because part of the cost is fixed: travel and accommodation of the team, site set-up, safety, checks. On a large roof, these costs are spread over more square metres. The price of the products, on the other hand, is proportional to the area and to the coverage rate of the roof type.
Do the incentives reduce the price?
Yes, under conditions. The premium under sheet BAT-EN-112 of the French energy-savings certificates (CEE) applies to commercial tertiary buildings whose volume is heated and cooled by a heat pump: 160, 170 or 270 kWh cumac per m² depending on the French climate zone, valued at the price of the certificates. Local authorities can mobilise the French Green Fund (Fonds Vert). Residential buildings over two years old benefit from the reduced 10 % VAT. MaPrimeRénov’ does not cover cool roofs.
What price for a homeowner?
For a house or an area under 500 m², the online shop (in French) sells the four-layer PrimaTherm® pack, calculated for your area, to be applied yourself with a roller: the price is then that of the buckets, free delivery in mainland France, with no labour. Above that, or for a residential building under co-ownership, the free study prices the application by our teams.
